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Nvidia China AI Chip Share Falls to 34% as Huawei Gains Ground

Nvidia's China market share fell to 34% in H1 2026 as Huawei and other domestic rivals captured volume following U.S. export restrictions.

By Muhamed Porić

October 18, 2026 at 6:01 PM

Photo by Hanna Pad on Pexels

Nvidia’s share of the Chinese artificial intelligence chip market dropped to 34% in the first half of 2026. This decline from its previous position follows U.S. export restrictions and the growth of domestic hardware alternatives.

During the first six months of 2026, Nvidia shipped 678,000 data center chips into China. This figure represents a 44% decline compared to the same period in 2025, according to a report from Yahoo Finance. As Nvidia's footprint contracted, domestic competitors expanded their presence, led by Huawei, which captured a 28% market share.

"The policy forced a US company to cede China's $50 billion AI chip market to Huawei," said Jensen Huang, CEO of Nvidia, in a statement regarding the impact of current trade regulations.

Market Shift Toward Specialized Accelerators

The Chinese market for AI accelerators totaled 2.008 million units in the first half of 2026. Data shows a pivot toward non-GPU hardware, which are specialized chips designed for specific AI tasks. These units rose nearly 80% to 1.016 million units, surpassing traditional GPU volumes for the first time.

Beyond Huawei’s 28% stake, other domestic developers are filling the void left by restricted imports. Market data indicates the following distribution among local players:

  • T-Head: 7%
  • Cambricon: 5%
  • Kunlunxin: 4%
  • Hygon: 3%

Why This Matters for Global Supply Chains

The decline in Nvidia’s market share highlights the effect of U.S. export controls on the flow of advanced graphics processing units into China. The data suggests that these restrictions are acting as a catalyst for the domestic Chinese semiconductor industry. By incentivizing the development of specialized, non-GPU accelerators, the policy is creating a self-sustaining ecosystem that reduces reliance on Western-designed chips.

For enterprise customers in China, the shift requires a move away from the unified CUDA software ecosystem that Nvidia traditionally provides. Organizations must now navigate a fragmented hardware market, balancing the performance of localized alternatives against the established software support of global leaders.

NvidiaHuaweiSemiconductorsChinaArtificial Intelligence
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Muhamed Porić

Founder and Editor of Embers.

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